Your web site may have one or many blogs, and the content that you provide can come from many different business practices and activities. I’m here to suggest another source: your web site analytics reports.
READ MORE »Author: Wayne
And now for a word about e-mail. Especially for smaller organizations that may be using their ISP for their email as well.
READ MORE »Some Might Call It Association “Moneyball”
Your web site generates numbers. Statistics. Data. Associations need to actively monitor that information.
READ MORE »Everybody Dies. Sometimes It’s Your Customer.
We do not have many sole proprieter types of clients but recently we had such a client pass away. It’s sad, of course. He was only in his 50s. Yes, this is business, but I can’t help building some sort of personal relationship with our customers. Grieving happens, both for him and his family, and […]
READ MORE »Be the Customer
I just read about some local government official bragging that their website didn’t cost anything because a resident built it for them and will maintain it for them, for free. I have some words of advice for any real organization wishing to have a web site: Be The Customer. By that, I mean, you should […]
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